What it fixes
A wrong phone number or a duplicate profile sends a ready-to-buy customer to a dead line. Maps and AI answers also trust listings that agree with each other and with your site. We write one correct record for your business, find every mismatch, and fix the listings that matter for your trade. We read each change back live after we make it. We count the calls and leads each listing sends, in your CRM, against your baseline.
What the research says
- 2.7x
Customers are 2.7 times more likely to see a business as reputable when its Google Business Profile is complete.
Google, Google Business Profile Help: complete profile (2026) - 56%
56% of consumers often or always check that a business's details match across other online mentions before choosing.
BrightLocal, Consumer Search Behavior: Where Are Your Customers? (2025) - 47%
47% of surveyed consumers said they would break up with a business that shows inaccurate information online.
SOCi, Consumer Behavior Index (2024)
What's inside
- 01
Write one correct record: name, address, phone, hours, services
- 02
Find every mismatch, duplicate and unclaimed listing
- 03
Rank listings by where your best customers look
- 04
Fix and claim them, reading each back live
- 05
Set call tracking so each listing shows its calls
- 06
Set a date to read leads by listing
Deep-dives inside the playbook
- Consistency audit
- Listing tiers for local service businesses
See it in action
A customer told me our old phone number still comes up on two directories, and I think we have two Google profiles. We're a service-area plumbing company in Nashville.
A business record check lists the mismatches with their links. The listing plan merges the duplicate profile, corrects the phone on the two directories, claims the trade directory your best customers use, and sets your service area without a public address. A fix log records each change with the live readback and a date to read calls by listing.
At $10M and up
How it runs in a larger operation
Fifty locations means fifty business records that drift apart. One master record feeds every listing, and changes are checked on each live profile. Duplicates, wrong phones and closed-branch listings are found before customers call the wrong number.
- One master record behind every location listing
- Duplicates and wrong phones caught by weekly checks
- Calls counted by listing, branch by branch