The short answer
AI for CEOs has two jobs. Personally, use it weekly on work you can check by hand: board preparation, long documents, hard conversations, plan stress tests and the numbers review.
For the company, ask five questions each quarter about owners, numbers, data, risk and results. In an NBER survey of nearly 9,000 executives, 80 percent regularly use AI, averaging 2.1 hours a week.
Start with one use and one question.
In this article 6 sections
The five lessons
Read these if you read nothing else.
- Use AI yourself, weekly, on work you can check by hand. You cannot judge what you have not used.
- Executives now average about two hours a week with AI (NBER 2026). The time is small, and the judgment it builds is worth it.
- Never paste in what you could not read aloud to a competitor: unreleased numbers, deal terms, people files.
- Company results lag CEO enthusiasm. Only 25 percent of initiatives delivered expected ROI (IBM 2025).
- Ask the team the same five questions every quarter. Answers that change tell you where to look.
What does the research say about CEOs and AI?
Newest first. Every figure is a survey answer, not a measured result. The NBER paper is a working paper that has not been peer-reviewed.
- 80%of executives regularly use AINBER, revised October 2026
- 2.1 hrsaverage executive AI use a week, up from 1.5 hoursNBER, revised October 2026
- 64%of CEOs are comfortable deciding on AI inputIBM, May 2026
- 25%of AI initiatives delivered the expected ROIIBM, May 2025
See the samples behind these numbers
| Finding | Sample | Source |
|---|---|---|
| 80 percent of executives regularly use AI, averaging 2.1 hours a week, up from 1.5 hours in Winter 2026. Executives report a 0.2 percent lift in annual productivity growth over three years, and essentially no net effect on employment | Nearly 9,000 CFOs, CEOs and senior executives in 7 countries, Summer 2026 | NBER Working Paper 34836, revised October 2026 |
| 64 percent of CEOs are comfortable making major strategic decisions based on AI-generated input | 2,000 CEOs, February to April 2026 | IBM Institute for Business Value, May 2026 |
| 60 percent of companies report minimal revenue and cost gains from AI | 1,250 senior executives and AI decision makers, nine industries | BCG, September 2025 |
| Only 25 percent of AI initiatives delivered expected ROI, and only 16 percent scaled enterprise wide | 2,000 CEOs, 33 countries, February to April 2025 | IBM Institute for Business Value, May 2025 |
- Use is high and results are mixed. That gap is the CEO's job to watch, because no one below you owns both sides of it.
What should a CEO personally do with AI each week?
Pick one use and run it for four weeks before you add another. The rule behind every use is the same: you check the output by hand, and you paste nothing you would not say to a competitor.
This is our operating method. It reflects our judgment, not a survey result.
Use 1
Board preparation
- What to ask
- Draft the questions each director is likely to ask about this deck, and the weakest slide
- What to check by hand
- Every number against the source report, and every claim about a director
- Never paste in
- Unreleased results before the board has them, director personal data
Use 2
Reading long documents
- What to ask
- Summarize in one page, list obligations and dates, flag what is unusual
- What to check by hand
- Each obligation and date against the page it came from
- Never paste in
- Signed contracts with confidential terms, unless your legal team approved the tool
Use 3
A hard conversation
- What to ask
- Play the other person, and list the three objections I will hear
- What to check by hand
- Facts about the person and the history, which AI does not know
- Never paste in
- Employee files, health or pay details, anything under a legal hold
Use 4
Stress testing a plan
- What to ask
- Name the five assumptions that, if wrong, break this plan, and what would show it early
- What to check by hand
- Whether each assumption is real for your market, with your own data
- Never paste in
- Unannounced deals, acquisition targets, lender terms
Use 5
Weekly numbers review
- What to ask
- Compare this week with last week and the plan, and list what moved most
- What to check by hand
- Totals against the finance system, and that the periods match
- Never paste in
- Raw customer lists, card or bank details, unreleased results
What are the five questions a CEO asks the team each quarter?
Ask them in the leadership meeting and write down the answers. The wording stays the same so you can compare quarter to quarter. For who may decide what, use the decision-rights table rather than this list.
Example: the sales lead says a lead-reply tool is live, owned by one named manager, and moves reply time from 40 minutes to 10. The tool reads the CRM but not billing data. One reply went out wrong last month and a person caught it. That is a good answer. A vague answer to any question is your cue to ask a follow-up.
- Which AI uses are in production, and who owns each one by name?
- What number does each one move, and what was it last quarter?
- What company data can each one reach, and who approved that?
- What went wrong or was overridden this quarter, and what changed because of it?
- Which one would we stop today, and what do we do with the time it frees?
A 30-day plan with an owner for each step
This is our operating method. Each step has one owner, so nothing waits for a committee. For the longer sequence, see the AI implementation roadmap.
- Days 1 to 3, CEO: pick one personal use from the cards and run it on a real task.
- Days 1 to 7, COO: list every AI tool the teams use today, with the owner and the data it touches.
- Days 8 to 14, CEO: run the same use twice more and write down every error you caught by hand.
- Days 8 to 14, finance lead: name the one number each tool in the list is meant to move.
- Days 15 to 21, general counsel or outside counsel: write one page on what may never be pasted into any tool.
- Days 22 to 28, COO: bring the five questions to the leadership meeting and record the answers.
- Day 30, CEO: keep, change or stop each use, and set the date of the next quarterly review.
What should a CEO do this week?
Choose one of the five personal uses and put a real task into it today. Read the output as you would read a draft from a new hire: useful, fast and unproven. Put the quarterly review on the calendar with the COO as owner. Anything touching contracts, people files or legal matters needs your counsel to approve the tool first. To decide who owns this, read chief AI officer. To choose the tool, read best AI tools for business.
If you want a second pair of eyes on where AI fits in your company, see AI implementation for your business.
Questions leaders ask
How should a CEO use AI?
Weekly, on work you can check by hand: board preparation, long documents, a hard conversation, a plan stress test and the numbers review. Check every number against its source and paste in nothing you would not say to a competitor.
How often do executives use AI?
In an NBER survey of nearly 9,000 CFOs, CEOs and senior executives in Summer 2026, 80 percent regularly used AI, averaging 2.1 hours a week. It is a working paper, and the figures are self-reported.
What should a CEO never put into AI?
Anything you could not say to a competitor: unreleased results, deal terms, acquisition targets, employee files, customer lists and bank details. Ask counsel which tools are approved for contracts and legal matters before anyone pastes them in.
What should a CEO ask the team about AI?
Five questions each quarter: which uses are live and who owns them, what number each moves, what data each reaches, what went wrong, and which one to stop. Keep the wording the same so answers compare.
Does AI help business owners as well as CEOs?
Yes, and the personal uses are the same for an owner running a smaller company. The company questions shrink to a short list of tools, owners and numbers that you review yourself each quarter.
SOURCES
- NBER Working Paper 34836, Firm Data on AI (revised October 2026): nearly 9,000 executives; 80 percent regular use, 2.1 hours a week
- IBM Institute for Business Value, 2026 CEO Study (May 2026): 2,000 CEOs; 64 percent comfortable deciding on AI input
- BCG, AI Leaders Outpace Laggards (September 2025): 1,250 senior executives; 60 percent minimal gains
- IBM Institute for Business Value, 2025 CEO Study (May 2025): 2,000 CEOs; 25 percent of initiatives delivered expected ROI
Where’s the money leaking?
Pick one. Be honest.
Cite this article
Grigorchuk, T. (2026, November 4). AI for CEOs: What to Do Yourself, and What to Make Sure Your Company Does. Megawebvision. https://megawebvision.com/insights/ai-for-ceos